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We specialize in helping printers and print buyers embrace new technologies, work efficiently, and effectively market themselves. We provide consulting, training, and seminar services to some of the most progressive printers and print buyers in the country.

For Printers

  • Web Marketing Strategies
  • Web Content to Drive Sales
  • Training: Prepress & Sales
  • Customer Education/Marketing Seminars
  • 2 Day Prepress Workflow Assessments
  • Customer File Audits

 

For Print Buyers

  • Desktop Production Training
  • File Assessment
  • Production Workflow Assessment
  • Implementing Production Efficiencies
  • Production Process Mapping & Analysis
  • Technology Review

Printer Website Reviews

Focusing on your primary contact information

by Clint Funk

Based on my Digital PrePress newsletter column, “Printers Web Sites Look More Professional, But There is Still Room for Improvement,*” several printing companies asked me to review their websites. Each company was in the process of redesigning their site and really needed some professional help.

Websites provide an excellent opportunity to establish your brand, define your competitive advantage, and increase your sales. An opportunity that many printers are not taking advantage of. Allow me to share with you the findings I made reviewing these websites. And, although most of these issues were in my last column, they are so important they bear repeating...

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EXtensible Markup Language (XML) is taking the printing and publishing industry by storm! Publishers across the country and around the world are adopting XML workflows for all types of publications. Funk Associates is now offering customized training for XML workflows using Adobe InDesign! Call today for more information and to schedule training!

Click here to learn more!

 

 
   

 

 

* NAPL, Fall 2002. Volume 10. Number 3 (available by request, clint@clintfunk.com)

© 2002 Funk & Associates
Updated: November 8, 2006